Archives for Content Distribution and Promotion
Publishing your content doesn’t follow Newton’s third law of motion. It turns out you need to spend much more time in promoting your work than on creating it. Here are six step-by-step content promotion strategies to help. Continue reading →
Have you noticed? Newsletters are hot right now. They’re incredibly powerful. How can you create a newsletter that gets opened every time you send it? Consider these eight strategies with best-in-class examples. Continue reading →
The post How to Create a Brilliant Newsletter People Want to Read appeared first on Content Marketing Institute.
If you want your content to serve its purpose and drive marketing goals, you need to be proactive with your content promotion. Here are seven content promotion tactics you can use to get your website noticed, and some tools to help. Continue reading →
B2B content marketers need to pay more attention to LinkedIn. A five-year study of content published and shared on LinkedIn reveals its explosive growth, preferred post lengths, increasing role as a content distributor, and much more. Continue reading →
The post LinkedIn Publishing Trends Every Marketer Must Know appeared first on Content Marketing Institute.
Not sure if you are distributing your content on the right channels or in the right way to drive action? Here's how to build a social media marketing plan to put all the essential decision-making info right at your fingertips.
The post How to Build a Smart Yet Simple Social Media Marketing Plan [Template] appeared first on Content Marketing Institute.
Facebook is a great place to promote your content because highly specific audience targeting allows you to reach just the right people at the right time. Follow these nine best practices to get the most from your content promotion. Continue reading →
The post 9 Brilliant Tactics to Promote Your Blog Content on Facebook appeared first on Content Marketing Institute.
We explore new standards for media placements and wonder if Snapchat will follow in Myspace's footsteps of failure. Our rants and raves include making sense of sensibility; then we close the show with an example of the week from GE. Continue reading →
The post This Week in Content Marketing: Could Snapchat Be the Next Myspace? appeared first on Content Marketing Institute.
Google and other search engines have grown the impact of earned media. Once a goal of traditional PR, earned media is even more crucial today to gain authority for your content efforts and improve your SEO. Start with these three steps. Continue reading →
Videos are more likely to be viewed than other content format. While luck sometimes decides which videos go viral, you can do things to get luck on your side. Here are some tips to help you create super shareable videos. Continue reading →
While shares are important, they are not enough to ensure content success. That requires a content amplification strategy to gain shares and links to build authority and drive traffic. Here’s some help to do that. Continue reading →
The post Shares Are Not Enough: How to Amplify Your Content and Build Links appeared first on Content Marketing Institute.