Archives for Building Your Audience

22 Feb

How to Grow Your Audience From Zero to Millions in Less Than 5 Years

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If your brand is struggling to build an audience (or just wants to boost your efforts), take note of the Quartz team experience in this case study. It starts with thinking of your content marketing team as a media company within the brand. Continue reading

The post How to Grow Your Audience From Zero to Millions in Less Than 5 Years appeared first on Content Marketing Institute.

03 Oct

User-Generated Content: Where Does It Fit in Your Content Marketing Strategy?

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User-generated content is powerful because it taps into people’s inherent desire to be recognized and appreciated. Tap into that opportunity with these four ideas for users to create content (and subsequently promote) your brand. Continue reading

The post User-Generated Content: Where Does It Fit in Your Content Marketing Strategy? appeared first on Content Marketing Institute.

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