Archives for Teams and Skills

04 Jan

10 Interview Questions to Help You Separate Content Marketing Rock Stars From Wannabes

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Go beyond the standard interview questions to get the best information to determine if your candidate is a content marketing rock star or just a wannabe. Here are 10 questions to help you find the best employees. Continue reading

The post 10 Interview Questions to Help You Separate Content Marketing Rock Stars From Wannabes appeared first on Content Marketing Institute.

11 Nov

How a Newsroom Approach Helps Teams Produce Quality Content on a Deadline

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To create outstanding content that meets your business goals, your content team needs time and staff, while ensuring that the right work gets done at the right time. Here’s how some best-in-class content teams address that challenge. Continue reading

The post How a Newsroom Approach Helps Teams Produce Quality Content on a Deadline appeared first on Content Marketing Institute.

06 Aug

This Week in Content Marketing: U.S. Olympic Committee Makes Huge Social Media Faux Pas

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The guys dish on a staffing surge at Cisco Systems, poor social media sportsmanship from the U.S. Olympic Committee, and a common misconception brands have about content marketing — plus rants, raves, and our example of the week. Continue reading

The post This Week in Content Marketing: U.S. Olympic Committee Makes Huge Social Media Faux Pas appeared first on Content Marketing Institute.