Have you ever posted a complaint about a brand on a social media channel? If so, did they respond? I’d wager many of you said yes. And whether or not a response was received, I’m sure, affected your opinion of the brand. With social quickly becoming the most preferred channel for customer service, we asked […]
Don’t think promoting your e-book ends with the creation of a landing page, tweet of a link, and an email to your customers. Start the game with the 27 tips offered in this sales funnel guide for e-book promotion. Continue reading →
Positive words from your customers build trust and motivate other customers. But getting your loyal customers to participate in a case study is easier said than done. Here are some tips to make the process a little easier. Continue reading →
The post How to Get Customers to Participate in a Case Study appeared first on Content Marketing Institute.
This week Google presents their proposal for assuging EU anti trust authorities. iOS 11 launched to users with new intelligent tracking prevention. Members discuss how to get accurate rank tracking data and what to do if you’re a well known brand but do not rank for your core short tail term. Google May Open Up Ad Space to Competitors View full discussion In order to meet compliance requirements of European... [Read More...]
We discuss advertiser anger over Apple's new browser settings and the end of an era for Rolling Stone. Rants and raves include the fall of bundled TV and the Ohio Lottery; then we close with an example of the week on a Fearless Girl. Continue reading →
The post This Week in Content Marketing: Advertising Groups Loathe Apple’s New Browser Policy appeared first on Content Marketing Institute.