Author: MarketingProfs Daily

Funnel Metrics, Attribution, and Measuring Marketing ROI in Any Industry: Christine Vermes on Marketing Smarts [Podcast]

Competitive Marketing Intelligence? Yep, There’s a Chatbot for That!

The Ultimate LinkedIn Cheat Sheet [Infographic]

Marketing and Advertising Executives’ Hiring Plans for 2017

Facebook Advertising 101 [Infographic]

Three Major Shifts That Will Transform Video Marketing in 2017

Marketing Video: Sales and Marketing Alignment–Stop Passing the Baton and Start Rowing the Boat

How the Role of the CMO Is Changing

The Ultimate Local SEO Guide [Infographic]

Five Ways B2B Marketing Will Change in 2017: All Roads Lead to Marketing Performance Management