A good SEO keyword research tool eliminates much of the guesswork. Here are seven well-known and time-tested tools for SEO that will get you well on the way to dominating your market.<\/p>\n
1. Google Keyword Planner<\/h2>\n![\"Google](\"https:\/\/marketingnewsbox.com\/wp-content\/uploads\/2023\/01\/top-7-seo-keyword-research-tools-for-agencies-via-sejournal-juxtacognition.png\")
Screenshot from Google Keyword Planner, January 2023<\/span><\/div>\nCost:<\/strong> Free.<\/p>\nGoogle Keyword Planner<\/a> is a classic favorite.<\/p>\nIt\u2019s free, but because the information comes directly from the search engine, it\u2019s reliable and trustworthy. It\u2019s also flexible, allowing you to:<\/p>\n
\n- Identify new keywords.<\/li>\n
- Find related keywords.<\/li>\n
- Estimate the number of searches for each variation.<\/li>\n
- Estimate competition levels.<\/li>\n<\/ul>\n
The tool is easy to access and available as a web application and via API, and it costs nothing; it just requires a Google Ads account.<\/p>\n
You must also be aware of a few things when using this tool.<\/p>\n
First, these are estimates based on historical data. That means if trends change, it won\u2019t necessarily be reflected here.<\/p>\n
Google Keyword Planner also can\u2019t tell you much about the SERP itself, such as what features you can capitalize on and how the feature converts.<\/p>\n
Because it\u2019s part of Google Ads, PPC experience can help you gain more insights. You\u2019ll find trends broadly across a demographic or granular level, like a city, region, or major city.<\/p>\n
Google Keyword Planner also tends to combine data for similar keywords. So, if you want to know if [keyword near me] is better than [keywords near me], you\u2019ll need a different tool.<\/p>\n
Lastly, the tool uses broad definitions of words like \u201ccompetition,\u201d which doesn\u2019t tell you who is ranking for the term, how much they\u2019re investing to hold that ranking, or how likely you are to unseat them from their coveted top 10 rankings.<\/p>\n
That being said, it\u2019s an excellent tool if you just want to get a quick look or fresh ideas, if you\u2019d like to use an API and create your own tools, or simply prefer to do the other tasks yourself.<\/p>\n
2. Keyword.io<\/h2>\n
Cost:<\/strong> Free, $29 per month, and $49 per month.<\/p>\nIf Google\u2019s Keyword Planner isn\u2019t quite enough, but you\u2019re on a tight budget, Keyword.io<\/a> may be the alternative you need. It also has different features.<\/p>\nKeyword.io uses autocomplete APIs to pull basic data for several sites and search engines, including Google, Amazon, eBay, Bing, Wikipedia, Alibaba, YouTube, Yandex, Fiverr, and Fotolia. This is perfect for niche clients and meeting specific needs.<\/p>\n
It also has a Question\/Intent Generator, an interactive topic explorer, and a topical overview tool.<\/p>\n
In its user interface (UI), you\u2019ll find an easy-to-use filter system and a chart that includes the competition, search volume, CPC, and a few other details about your chosen keywords.<\/p>\n
It does have some limits, however.<\/p>\n
You can run up to 20,000 keywords per seed with a limit of 100 requests per day (five per minute) or 1,000 requests per day (10 per minute) on its paid plans.<\/p>\n
Its API access, related keywords tool, Google Ad data, and other features are also limited to paid accounts.<\/p>\n
3. Semrush<\/h2>\n![\"Semrush's](\"https:\/\/marketingnewsbox.com\/wp-content\/uploads\/2023\/01\/top-7-seo-keyword-research-tools-for-agencies-via-sejournal-juxtacognition-1.png\")
Screenshot from Semrush<\/span><\/div>\n
Screenshot from Google Keyword Planner, January 2023<\/span><\/div>\nCost:<\/strong> Free.<\/p>\n Google Keyword Planner<\/a> is a classic favorite.<\/p>\n It\u2019s free, but because the information comes directly from the search engine, it\u2019s reliable and trustworthy. It\u2019s also flexible, allowing you to:<\/p>\n The tool is easy to access and available as a web application and via API, and it costs nothing; it just requires a Google Ads account.<\/p>\n You must also be aware of a few things when using this tool.<\/p>\n First, these are estimates based on historical data. That means if trends change, it won\u2019t necessarily be reflected here.<\/p>\n Google Keyword Planner also can\u2019t tell you much about the SERP itself, such as what features you can capitalize on and how the feature converts.<\/p>\n Because it\u2019s part of Google Ads, PPC experience can help you gain more insights. You\u2019ll find trends broadly across a demographic or granular level, like a city, region, or major city.<\/p>\n Google Keyword Planner also tends to combine data for similar keywords. So, if you want to know if [keyword near me] is better than [keywords near me], you\u2019ll need a different tool.<\/p>\n Lastly, the tool uses broad definitions of words like \u201ccompetition,\u201d which doesn\u2019t tell you who is ranking for the term, how much they\u2019re investing to hold that ranking, or how likely you are to unseat them from their coveted top 10 rankings.<\/p>\n That being said, it\u2019s an excellent tool if you just want to get a quick look or fresh ideas, if you\u2019d like to use an API and create your own tools, or simply prefer to do the other tasks yourself.<\/p>\n Cost:<\/strong> Free, $29 per month, and $49 per month.<\/p>\n If Google\u2019s Keyword Planner isn\u2019t quite enough, but you\u2019re on a tight budget, Keyword.io<\/a> may be the alternative you need. It also has different features.<\/p>\n Keyword.io uses autocomplete APIs to pull basic data for several sites and search engines, including Google, Amazon, eBay, Bing, Wikipedia, Alibaba, YouTube, Yandex, Fiverr, and Fotolia. This is perfect for niche clients and meeting specific needs.<\/p>\n It also has a Question\/Intent Generator, an interactive topic explorer, and a topical overview tool.<\/p>\n In its user interface (UI), you\u2019ll find an easy-to-use filter system and a chart that includes the competition, search volume, CPC, and a few other details about your chosen keywords.<\/p>\n It does have some limits, however.<\/p>\n You can run up to 20,000 keywords per seed with a limit of 100 requests per day (five per minute) or 1,000 requests per day (10 per minute) on its paid plans.<\/p>\n Its API access, related keywords tool, Google Ad data, and other features are also limited to paid accounts.<\/p>\n\n
2. Keyword.io<\/h2>\n
3. Semrush<\/h2>\n
Screenshot from Semrush<\/span><\/div>\n
![\"Keyword](\"https:\/\/marketingnewsbox.com\/wp-content\/uploads\/2023\/01\/top-7-seo-keyword-research-tools-for-agencies-via-sejournal-juxtacognition-2.png\")
![\"SERanking's](\"https:\/\/marketingnewsbox.com\/wp-content\/uploads\/2023\/01\/top-7-seo-keyword-research-tools-for-agencies-via-sejournal-juxtacognition-3.png\")