Key Takeaways For Hiring Managers<\/h2>\n\n- High demand + candidate-driven market = Competitive landscape with talent in control of the recruitment conversation.<\/li>\n
- Ensure your company and job postings are appealing to your audience.<\/li>\n
- Prioritize the benefits that candidates value most: Inclusive\/diverse company culture, work-life balance, career development, flexibility, and competitive compensation.<\/li>\n
- Consider an entirely off-site work environment for most in-demand roles.<\/li>\n<\/ul>\n
Look For These Top Skills For SEO & Content Hires<\/h2>\n
Sometimes, it can be challenging to determine if candidates possess the necessary skill sets when hiring a content marketer or SEO specialist.<\/p>\n
One way to attract more qualified applicants to your postings is by digging into the specifics of the role.<\/p>\n
The most common skills for SEO are:<\/strong><\/p>\n\n- Google Analytics.<\/li>\n
- Keyword research.<\/li>\n
- Communication.<\/li>\n
- Data Studio (Dashboards).<\/li>\n
- Content strategy.<\/li>\n<\/ol>\n
The most common skills for content marketers are:<\/strong><\/p>\n\n- Campaign strategy\/marketing.<\/li>\n
- Social media.<\/li>\n
- Communication.<\/li>\n
- Customer experience\/UX.<\/li>\n
- Editorial.<\/li>\n<\/ol>\n
![\"How](\"https:\/\/marketingnewsbox.com\/wp-content\/uploads\/2022\/11\/how-to-hire-top-seo-content-marketing-talent-in-2023-via-sejournal-hethr_campbell.png\")
Conductor, November 2022<\/span><\/div>\nIf you\u2019re beginning to build your SEO and content team, lean into your internal recruiting or hiring agency.<\/p>\n
[Find out what questions to ask when hiring and how to avoid a bad hire] Instantly access the webinar \u2192<\/a><\/p>\nAs more business leaders recognize SEO as an essential channel that drives high-quality, high-converting traffic, more companies will hire these specialists as we move into 2023.<\/p>\n
There\u2019s a significant increase in the search for hybrid and remote jobs, which underlines the importance of workplace flexibility and workplace environments.<\/p>\n
The Average Content Marketing & SEO Salaries For 2023<\/h2>\n
The data below shows national averages, however, salaries will vary depending on the job description, what industry your company\u2019s in, and the size or revenue of your current organization.<\/p>\n
\n\n- \n
![\"Conductor,](\"https:\/\/marketingnewsbox.com\/wp-content\/uploads\/2022\/11\/how-to-hire-top-seo-content-marketing-talent-in-2023-via-sejournal-hethr_campbell-1.png\")
Conductor, November 2022<\/span><\/div>\n<\/dt>\n<\/dl>\n<\/div>\nAverage Salary Compensation Benchmarks For 2023<\/strong><\/p>\n\n
Look For These Top Skills For SEO & Content Hires<\/h2>\n
Sometimes, it can be challenging to determine if candidates possess the necessary skill sets when hiring a content marketer or SEO specialist.<\/p>\n
One way to attract more qualified applicants to your postings is by digging into the specifics of the role.<\/p>\n
The most common skills for SEO are:<\/strong><\/p>\n The most common skills for content marketers are:<\/strong><\/p>\n If you\u2019re beginning to build your SEO and content team, lean into your internal recruiting or hiring agency.<\/p>\n [Find out what questions to ask when hiring and how to avoid a bad hire] Instantly access the webinar \u2192<\/a><\/p>\n As more business leaders recognize SEO as an essential channel that drives high-quality, high-converting traffic, more companies will hire these specialists as we move into 2023.<\/p>\n There\u2019s a significant increase in the search for hybrid and remote jobs, which underlines the importance of workplace flexibility and workplace environments.<\/p>\n The data below shows national averages, however, salaries will vary depending on the job description, what industry your company\u2019s in, and the size or revenue of your current organization.<\/p>\n Average Salary Compensation Benchmarks For 2023<\/strong><\/p>\n\n
\n
Conductor, November 2022<\/span><\/div>\nThe Average Content Marketing & SEO Salaries For 2023<\/h2>\n
\n
Conductor, November 2022<\/span><\/div>\n<\/dt>\n<\/dl>\n<\/div>\n