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Screenshot from WriterAccess.com, September 2022<\/span><\/div>\n\u201cWithin two months, we can pretty much move a client to automating what they do and not having to reinvent the wheel every time they want five blog posts created for their website,\u201d says White.<\/p>\n
Not only does WriterAccess help you find the best talent to kick off your content marketing initiatives, but they also offer a range of tools and training opportunities.<\/p>\n
The Triad Of Power<\/h3>\n
\u201cAdvance your business or agency with what we call the Triad of Power, which is namely great talent, killer tools and awesome training,\u201d White says. \u201cThat is access to hundreds of sessions and keynotes and workshops that we\u2019ve done, which are all rolled up inside the training portal, much like our tools are all rolled up in the tools portal, and our talent are rolled up in the talent portal.\u201d<\/p>\n
So, what exactly is included in each of these portals? Let\u2019s take a look.<\/p>\n
Get Access To Over 20,000 Hand-Screened Content Marketers<\/h2>\n
Through WriterAccess, you have access to more than 20,000 hand-screened:<\/p>\n
- \n
- Writers.<\/li>\n
- Editors.<\/li>\n
- Translators.<\/li>\n
- Designers.<\/li>\n
- Illustrators.<\/li>\n
- Animators.<\/li>\n
- Content Strategists.<\/li>\n<\/ul>\n
Each of these pre-vetted marketers can easily help you craft your content strategy and see it to completion, without having to leave the platform.<\/p>\n
Remove The Guesswork \u2013 Feel Certain In Your Freelance Marketer Picks<\/h3>\n
All of your future talent on WriterAccess\u2019 platform are star rated by customer reviews combined with performance algorithms, which remove the guesswork and save you time<\/a>.<\/p>\n
\u201cWe\u2019ve made it our point to do a really good job of not only screening talent, but tracking their performance, and we do that in a variety of ways,\u201d says White.<\/p>\n
How WriterAccess\u2019 Freelancers Are Vetted<\/h3>\n
The freelancer screening process at WriterAccess requires all applicants to be manually reviewed based on a thorough:<\/p>\n
- \n
- Background check.<\/li>\n
- Portfolio review.<\/li>\n
- Skill assessment.<\/li>\n
- References from past clients.<\/li>\n<\/ul>\n
These metrics are are also used to validate pay rates and quality of work.<\/p>\n
They even check IP addresses to verify the talent\u2019s location, which reduces any potential fraud risk.<\/p>\n
There\u2019s also a pretty in-depth performance tracking process, which lends perspective on a freelancer\u2019s standard of work and level of consistency.<\/p>\n
- \n
- Did the talent meet, exceed, or fall below expectations?<\/li>\n
- Did they deliver on time?<\/li>\n
- Did they ask for an extension?<\/li>\n
- How much back-and-forth happened between the freelancer and client?<\/li>\n<\/ul>\n
One important thing to note is that WriterAccess avoids penalizing writers for things like asking lots of questions and making sure they\u2019re up-to-date on what the goals of a project are. This is particularly helpful when a client may not be able to fully articulate the goals of their project, or the specific tone and style they\u2019re looking for.<\/p>\n
\u201cYou don\u2019t want to have your performance algorithm trigger too many negative performance characteristics that might be false claims,\u201d White points out. \u201cSo all of these things need to be massaged by hand and reviewed by talent managers that we have in the platform.\u201d<\/p>\n
These types of protections show that WriterAccess has the freelancer\u2019s best interest at heart. And what\u2019s more, they offer the most competitive rates to ensure they attract the best talent on the market.<\/p>\n
WriterAccess\u2019 Marketers Are Always Ahead Of The Curve<\/h3>\n
WriterAccess hosts an annual Content Marketing Conference, where customers, writers, and fans gather to learn what\u2019s new and what\u2019s next in content marketing. When the pandemic hit, CMC pivoted to a digital experience, allowing over 14,000 people to attend virtually.<\/p>\n
And later in 2020, WriterAccess launched the WriterAccess Academy, which offers free content strategy masterclass certification to anyone who\u2019s interested.<\/p>\n
Dynamic Tool Suite Integrates With Semrush, Surfer SEO, Shutterstock & More<\/h2>\n
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