{"id":15476,"date":"2022-09-22T11:47:05","date_gmt":"2022-09-22T11:47:05","guid":{"rendered":"https:\/\/www.searchenginejournal.com\/linkedin-best-marketing-hacks\/462353\/"},"modified":"2022-09-22T11:47:05","modified_gmt":"2022-09-22T11:47:05","slug":"linkedin-professionals-share-their-best-unusual-linkedin-marketing-hack-via-sejournal-brentcsutoras","status":"publish","type":"post","link":"https:\/\/marketingnewsbox.com\/?p=15476","title":{"rendered":"LinkedIn Professionals Share Their Best Unusual LinkedIn Marketing Hack via @sejournal, @brentcsutoras"},"content":{"rendered":"

LinkedIn is a great place to grow your business.<\/p>\n

In the last 12 months, 93%<\/a> of B2B marketers have used the platform the most to distribute content organically. LinkedIn also topped the same survey for producing the best results.<\/p>\n

The same study reveals content marketers are also spending more on paid content promotion. The top platform where they\u2019re spending? Linkedin.<\/p>\n

Businesses can also use the network for marketing to and reaching potential customers. In fact, there are more than 1 billion<\/a> interactions on LinkedIn Pages every month.<\/p>\n

With these figures, there\u2019s no denying the power of this social media platform to drive engagement and boost brand awareness.<\/p>\n

Are you ready to take your LinkedIn marketing game to the next level but unsure where to begin?<\/p>\n

Here are clever LinkedIn tips from seven LinkedIn pros to boost your marketing efforts.<\/p>\n

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Leverage LinkedIn Live<\/h2>\n

Thomas J. Armitage<\/a><\/strong> \"Thomas\"Thomas<\/h3>\n

Sales Executive, Site-Seeker<\/strong><\/p>\n

LinkedIn is the ultimate B2B playground. It\u2019s like a professional conference that\u2019s never-ending.<\/p>\n

Live Streams, in particular, continue to be underutilized. That\u2019s because people starve for valuable learning material.<\/p>\n

With Live Streams, thought leaders can bypass the headaches typically involved in traditional webinar setups. No landing pages or sign-up forms are needed. You can easily promote the event through sharing and invitations, too.<\/p>\n

Although you\u2019ll need a third-party streaming software, most play nicely with LinkedIn.<\/p>\n

And Live Streams are a great way to break the monotony of text posts and engage with your audience on a more personal level.<\/p>\n

Make sure you identify a niche topic. Write a strong description that includes who the stream is for.<\/p>\n

Invite users you know will find it worthwhile. And make sure to promote \u2013 both before the event, as well as after, since the full video will be available for playback.<\/p>\n

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Level Up Your Content Strategy<\/h2>\n

Adam Houlahan<\/a> <\/strong>\"Adam\"Adam<\/h3>\n

LinkedIn Expert at Prominence Global, <\/strong>Author of \u201cInfluencer \u2013 The 9 Step Guide to Becoming Highly Influential in Any Industry\u201d<\/strong><\/p>\n

The most effective strategy for LinkedIn lead generation that delivers consistent long-term results is Algorithmically Aligned Content.<\/strong><\/p>\n

Only 1% of the 850+ million members of LinkedIn share content regularly (weekly). Less than 1% of that 1% truly understand and share content that LinkedIn sees as valuable to its membership and organically promotes for you.<\/p>\n

Share content that creates conversations on the platform and shows you are the authority in your area of expertise without solving your audiences\u2019 problems for them.<\/p>\n

I call it \u201cKnow How,\u201d with \u201cNo How\u201d content.<\/p>\n

Consistently implement this content strategy, and your ideal clients will gravitate to you to solve their problems.<\/p>\n

Felipe Bazon<\/a><\/strong> \"Felipe\"Felipe<\/h3>\n

International SEO and Content Marketer<\/strong><\/p>\n

Back in 2017, I decided that the only social network that I would use professionally was going to be Linkedin.<\/p>\n

Since then, I have been posting weekly (sometimes daily) posts related to SEO strategies, techniques, and insights.<\/p>\n

This has helped build my network and reach decision makers who see my posts and get in contact through the platform or our website to fill in the contact form.<\/p>\n

These leads that turned into clients have contributed to the exponential growth we have had since we opened up our office in Brazil.<\/p>\n

Being a well-known SEO down here, I\u2019ve exploited these to our advantage; all leads came from my personal account, not the company\u2019s.<\/p>\n

We do have a business page for U.K. and Brazil and do some Linkedin ads to promote some stuff, but it is through the personal profile that the magic happens.<\/p>\n

Since then, my posts are averaging:<\/p>\n