{"id":13890,"date":"2022-06-13T13:50:34","date_gmt":"2022-06-13T13:50:34","guid":{"rendered":"https:\/\/www.searchenginejournal.com\/enterprise-technical-seo-tools\/453078\/"},"modified":"2022-06-13T13:50:34","modified_gmt":"2022-06-13T13:50:34","slug":"6-best-enterprise-tools-platforms-for-technical-seo-via-sejournal-wburton27","status":"publish","type":"post","link":"https:\/\/marketingnewsbox.com\/?p=13890","title":{"rendered":"6 Best Enterprise Tools & Platforms For Technical SEO via @sejournal, @wburton27"},"content":{"rendered":"

Having a strong technical infrastructure helps search engines crawl and index your content.<\/p>\n

By improving the technical aspects of a website \u2013 such as site structure, file compression, and load time \u2013 technical SEO can help boost your website\u2019s visibility and organic traffic.<\/p>\n

While it\u2019s possible to perform many technical SEO tasks manually, several tools and platforms can automate or simplify these tasks.<\/p>\n

Here are some of the best enterprise-level technical SEO tools and platforms, why they are awesome, their high-level features, and their pricing.<\/p>\n

1. SEORadar<\/h2>\n

SEORadar<\/a>, a powerful paid tool, provides focused URL change monitoring and alerts related to site changes which can negatively impact organic traffic.<\/p>\n

This is a fantastic platform to have in your arsenal.<\/p>\n

When something gets broken, you want to know before it harms your site and bottom line.<\/p>\n

For example, let\u2019s say you\u2019re Nike.com and your Air Jordan page goes from a 200 to a 404 error.<\/p>\n

If you added that page to the list of URLs you want to track in SEORadar, you would get notified the moment the URL status code changes to a 404.<\/p>\n

More importantly, you can fix the issues before they have a noticeable impact on traffic and revenue.<\/p>\n

Further, if a page appears to have been deleted or removed, and your client wants to know why their traffic declined, SEORadar can verify that the page actually brought in $3 million in revenue, wasn\u2019t deleted, and any redirects didn\u2019t result in any significant revenue loss.<\/p>\n

Another cool SEORadar feature: You can control what pages and what alerts are triggered and get source code and screenshots archived.<\/p>\n

This is a great feature if you have a site with thousands of pages that bring in tons of traffic, revenue, and sales.<\/p>\n

Price<\/strong>: SEORadar is not cheap. Be prepared to shell out big bucks every month, especially if you have an enterprise-level website with hundreds of thousands, or millions, of important landing pages. But it all may be worth it.<\/p>\n

\"SEORadarScreenshot from SEORadar, May 2022<\/em><\/span>\"SEORadar<\/div>\n

2. seoClarity<\/h2>\n

One of the best all-in-one SEO platforms out there, seoClarity<\/a> provides AI insights and automates SEO execution.<\/p>\n

Another great feature: seoClarity offers unlimited crawls \u2013 no limits on crawl depth, crawl speed, or data exports.<\/p>\n

With seoClarity, you can crawl JS, get log file analysis, and track real-time issues.<\/p>\n

The platform is awesome because it recently acquired RankSense<\/a>, which provides brands with fast SEO results at scale and can implement immediate changes to most SEO meta tags, structured data, and redirects.<\/p>\n

Price<\/strong>: Custom and much more cost-effective than BrightEdge, Searchmetrics, Conductor, etc. Pricing starts at around $750 per month, and they offer custom plans.<\/p>\n

\"seoClarityScreenshot from seoClarity, May 2022<\/em><\/span>\"seoClarity<\/div>\n

3. Screaming Frog<\/h2>\n

A desktop application popular among technical SEO pros, Screaming Frog<\/a> allows you to crawl websites and analyze various technical SEO factors.<\/p>\n

It also boasts an extensive list of features, including the ability to integrate with other tools and platforms.<\/p>\n

Screaming Frog offers several features that make it easier to manage technical SEO tasks, such as site migrations, 404 errors, page speed, running list crawls, crawling staging sites, etc.<\/p>\n

It is one of my favorite tools for running list crawls and accomplishing a quick crawl.<\/p>\n

If, however, you\u2019re running a huge website like Best Buy, it could take a while to crawl because of the millions of URLs.<\/p>\n

In those instances, I would recommend a more enterprise-level crawling platform like Botify, Deepcrawl, or Oncrawl.<\/p>\n

Price<\/strong>: Free for up to 500 URLs. The paid version is \u20ac149 per year.<\/p>\n

4. Botify<\/h2>\n

Botify<\/a> is a great crawler for enterprise-level brands.<\/p>\n

Top features include data segmentation and holistic views that integrate keywords, crawls, and log files.<\/p>\n

If you have a large website and need to crawl it, or do a technical audit, look no further than Botify.<\/p>\n

It has one of the fastest crawlers in the space.<\/p>\n

You can crawl your site at 250 URLs\/second and render your JavaScript at 100 URLs\/second.<\/p>\n

Botify also tracks unlimited keyword queries sourced from actual searcher data and integrates with your website analytics and GSC to pull in revenue, traffic, and other important metrics.<\/p>\n

The Botify Intelligence<\/a> feature prioritizes your highest-impact opportunities and alerts you to potential SEO problems using machine learning, which are prioritized by impact.<\/p>\n

It\u2019s great to easily see what you should tackle first.<\/p>\n

Price<\/strong>: Botify does not list pricing, but they do offer three plans to choose from.<\/p>\n

\"BotifyScreenshot from Botify, May 2022<\/em><\/span>\"Botify<\/div>\n

5. Deepcrawl<\/h2>\n

Another great technical SEO platform, Deepcrawl<\/a>, offers website crawling and analysis features.<\/p>\n

It provides detailed reports on various technical SEO factors<\/a>, including site structure, file sizes, redirects, and more.<\/p>\n

One of the features I like most is the Deepcrawl Monitor Hub.<\/p>\n

You can monitor website changes and detect potential issues with customized alerts using the hub.<\/p>\n

It also offers a trendspotting dashboard that covers all your domains and projects in a single place.<\/p>\n

Deepcrawl is also very fast and crawls massive enterprise sites at scale with actionable data.<\/p>\n

Price<\/strong>: Deepcrawl does not list pricing on its website.<\/p>\n

6. Oncrawl<\/h2>\n

If you need to do a technical audit, look no further than Oncrawl<\/a>, an enterprise SEO crawler and log analyzer.<\/p>\n

Oncrawl uses machine learning and data science to provide actionable insights and improve your technical SEO.<\/p>\n

Oncrawl is especially cost-effective.<\/p>\n

If you\u2019re an SEO consultant or an agency on a budget and need a good solution, check out Oncrawl.<\/p>\n

The platform offers most of the same features as the competitors except for monitoring and alerts.<\/p>\n

BrightEdge and Conductor are also great enterprise-level platforms but were not included because BrightEdge acquired Oncrawl, and Conductor has integration with Deepcrawl inside the platform.<\/p>\n

Price<\/strong>: Oncrawl offers three plans, starting at \u20ac49 per month.<\/p>\n

\"OncrawlScreenshot from Oncrawl, May 2022<\/em><\/span>\"Oncrawl<\/div>\n

Other Tools And Platforms<\/h2>\n

There are various enterprise tools and platforms available to help with technical SEO outside of the enterprise platforms.<\/p>\n