{"id":13766,"date":"2022-06-03T15:08:03","date_gmt":"2022-06-03T15:08:03","guid":{"rendered":"https:\/\/www.searchenginejournal.com\/content-team-motivation-seo\/452285\/"},"modified":"2022-06-03T15:08:03","modified_gmt":"2022-06-03T15:08:03","slug":"how-to-inspire-content-teams-to-care-about-seo-via-sejournal-claudiafaceoff","status":"publish","type":"post","link":"https:\/\/marketingnewsbox.com\/?p=13766","title":{"rendered":"How To Inspire Content Teams To Care About SEO via @sejournal, @claudiafaceoff"},"content":{"rendered":"
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When organizations begin with SEO, they often start with a dedicated SEO specialist.<\/p>\n

This person\u2019s responsibilities are usually broad and include a range of duties.<\/p>\n

They\u2019re often working alongside content teams with commercial priorities, who are driving content and working separately from SEO teams.<\/p>\n

The biggest challenge then is getting a content team to care about SEO.<\/p>\n

Just as you need your dev team to understand SEO<\/a>\u2018s priorities, it\u2019s essential that you inspire your content professionals to support your SEO goals.<\/p>\n

Here\u2019s how.<\/p>\n