Archives for October, 2013
Michael Stelzner talks about his journey from writing white papers to founding MyKidsAdventures.com, and what he learned along the way about building a community, honing your social media strategy, and parenting in a high-tech world.
Michael Houlihan and Bonnie Harvey started Barefoot Wine in a laundry room and grew it into one of the top US wine brands. They talk about how their approach to selling wine disrupted the industry, and what others can learn from their business model.
Corey Sommers, SVP of whiteboard strategy at Corporate Visions, is also co-founder of WhiteboardSelling, where he was CMO. In this episode of Marketing Smarts, he discusses the book he co-wrote with David Jenkins, Whiteboard Selling: Empowering Sales T...
Presentation expert Nancy Duarte shares tips for creating marketing presentations that persuade, and talks about how she and her husband disrupted the graphic design industry with the startup they ran out of their California apartment.
IBM's Director of Social Strategy and Programs Ethan McCarty talks about how (and why) the company selects and showcases the social media posts of employees from across the organization.