Archives for Blogging

28 Jul

Zendesk Shares Keys to Creating an Outrageously Successful Brand Publication

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Resisting the inclusion of your brand in your content is a necessary challenge – one that Zendesk accepted when it launched Relate. Its senior director of content marketing and 2017 Content Marketer of the Year finalist explains how. Continue reading

The post Zendesk Shares Keys to Creating an Outrageously Successful Brand Publication appeared first on Content Marketing Institute.

19 Nov

This Week in Content Marketing: WordPress and Medium Begin Turf War for Owned Media

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This week, the guys debate the IAB's latest ad revenue findings, and explore a fearless stance from WordPress. They also examine new data on blogging trends, then share rants, raves, and an example of the week from Autodesk. Continue reading

The post This Week in Content Marketing: WordPress and Medium Begin Turf War for Owned Media appeared first on Content Marketing Institute.