Archives for Operations, Teams and Process

13 Nov

An Easy-to-Apply Framework to Build Your (New or Mature) Content Marketing Team

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Here’s a dirty little secret: Regardless of your content marketing know-how, your program will only work if you have the right people to implement it. How do you do that? Start with this new framework for content marketers. Continue reading

The post An Easy-to-Apply Framework to Build Your (New or Mature) Content Marketing Team appeared first on Content Marketing Institute.

09 Nov

Building Your Content Marketing Team? 14 Skills for New, Growing, and Mature Programs

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Who do you need on your content marketing team to make it successful? Let’s take a step back and first look at what skill areas your content marketing team must cover – for the young, growing, or mature content marketing operations. Continue reading

The post Building Your Content Marketing Team? 14 Skills for New, Growing, and Mature Programs appeared first on Content Marketing Institute.

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