Archives for Sales

19 Jul

Who’s in Your Sphere of Influence and Why Does it Matter?

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image-10677

The fearless marketer is one that: Has a revenue attribution mindset Has a digital sales motion skillset Has a sales and marketing aligned toolkit He has extended his hands to partner with sales leaders as a driving force for modern, digital selling. This marketer will Create, Organize, Distribute, and Evaluate Engagement (C.O.D.E.) alongside their sales team. Every […]

The post Who’s in Your Sphere of Influence and Why Does it Matter? appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

29 Jun

5 Ways to Instantly Improve Your Sales Prospecting Results

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image-10494

Prospecting is difficult. There’s no denying it. In fact, one study revealed that 40% of salespeople said prospecting is the most challenging part of the sales process. Why is it so hard? There are a lot of reasons. It’s hard to capture buyer attention and to stimulate interest and desire. It’s difficult to persuade buyers into […]

The post 5 Ways to Instantly Improve Your Sales Prospecting Results appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

22 Feb

5 Ways Bartending Prepares You for a Career in Sales

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image-9064

It’s often debated: everyone should work in the service industry at least once in their early career. Those who agree believe service work teaches social and emotional intelligence. In my experience, these soft skills are invaluable, in and out of the hospitality industry. At the age of 15, I plunged head first into the hospitality […]

The post 5 Ways Bartending Prepares You for a Career in Sales appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

13 Feb

How to Implement a Social Selling Strategy

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image-8944

Social selling—where salespeople leverage social networking to connect with the right prospects and forge deeper, more meaningful relationships—has emerged as one of the hottest sales industry trends in recent times. This is mostly thanks to the growth of social media. However, many organizations are finding the process of actually implementing a social selling methodology into […]

The post How to Implement a Social Selling Strategy appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

28 Dec

5 Tips to Achieve Stellar Sales Success in 2018

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image-8406

It’s the end of the year. It’s crunch time for 2018 planning. Almost everyone is evaluating what worked and what didn’t and building goals and plans for the year ahead. If you’re not, it’s time to take a long, hard look at your own performance over the last year and find ways to not just […]

The post 5 Tips to Achieve Stellar Sales Success in 2018 appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

18 Dec

How to Prep Your Sales Teams with Competitive Intelligence

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image-8107

Competitive intelligence is a critical piece of most sales cycles and often a top concern for sales teams. Sales teams that do not have the right intelligence (intel) face the potential to feel discredited, or ill-prepared in front of prospects during the sales cycle. As a marketer with a deep partnership with our sales teams, […]

The post How to Prep Your Sales Teams with Competitive Intelligence appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

11 Dec

Three Tips to Create Sales Personalization at Scale

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image-8018

As a sales development representative, I am rejected on daily basis. Some leads are kinder than others and let me down easy. Others are short and direct in their response. Now, I get it, we have all experienced the unannounced sales call, interrupting our daily routing to sell us products we neither want nor need, thus […]

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