Archives for Blog

16 Jun

Facebook Offline Events: What This Means for Marketers

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Facebook's newest advertising platform feature—Facebook Offline Events—is huge for marketers! It allows offline conversion measurement on Facebook, allowing you to track when transactions occur in your physical retail store and other offline channels. This is HUGE for any business that may suffer from a “black hole” in their tracking because transactions (lead gen, sales, etc) aren’t always occurring on web pages where Facebook can track.

The post Facebook Offline Events: What This Means for Marketers appeared first on DigitalMarketer.

25 May

[Video Marketing] How Should You Deploy Video in Your Marketing Strategy? Find Out From 7 Marketing Experts Now

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image-5373

Video marketing is more important now than ever. Learn from 7 giant marketing brands about how to deploy it properly in your strategy. You'll hear from brands like Google, Uber, HubSpot and more while getting the scoop on short-form vs. long-form video, quality, and how much video should make up your marketing plan.

The post [Video Marketing] How Should You Deploy Video in Your Marketing Strategy? Find Out From 7 Marketing Experts Now appeared first on DigitalMarketer.

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