Archives for Content Strategy - Page 9
Every content team that wants to keep its projects on track needs to define its workflow before any content creators’ fingers hit keyboards. Here’s what you need to know to create your own workflow system. Continue reading →
The post How to Define a Workflow That Keeps Content Production On Track appeared first on Content Marketing Institute.
A machine-based approach to content creation is the only way you can meet the ever-changing content needs of your audience and proliferation of channels they use to consume it. The future demands structured reusable content. Continue reading →
Unlike other companies that struggle to create compelling stories, Autodesk’s content marketing team wrestles with prioritizing an abundance of exciting topics to write about. Go behind the scenes at this content powerhouse. Continue reading →
The post How to Tell Stories Your Readers Crave: Ideas From a Content Powerhouse appeared first on Content Marketing Institute.