Archives for Podcast
What is AI, actually?
Why should you care about machine learning?
What’s on the horizon for this field and how will this impact your bottom line?
Join the experts and guest expert Mike Rhodes to discover how Google’s AI will affect you, your business, and your paid traffic campaigns in the coming months, so you can make Google’s AI work for you and not against you.
The post Episode 153: What’s Google AI and How Will It Affect Your Business? Here’s What You Need to Know appeared first on DigitalMarketer.
Andrew Foxwell joins the experts to explain what Facebook Analytics is, how to set it up, and what your first steps should be to use Facebook Analytics to grow your business and marketing campaigns.
If you’ve been wanting to try Facebook Analytics but aren’t sure what you need to do, you need to listen to today’s episode with Andrew.
The post Episode 152: What You Need to Know About Facebook’s Analytics Product appeared first on DigitalMarketer.
The experts share the full details of how they took an ecommerce company and more than DOUBLED their return on ad spend while also scaling their ad spend 10x. Listen to learn the types of ads they ran and the ad copy they used to talk to leads and customers at every stage of the funnel.
The post Episode 151: How to Spend $16,766 and Make $90,281 [Case Study] appeared first on DigitalMarketer.
Special guest Oliver Billson joins the experts to teach you 3 Facebook funnels that start conversations with the prospects who want your services—on the platform they’re most likely to read and respond on.
These funnels generate high-ticket leads whether you’re a brick and mortar, SaaS, internet marketer, or anyone else who needs to have a conversation with their customer.
The post Episode 150: 3 Facebook Funnels to Drive More High-Ticket Leads appeared first on DigitalMarketer.
If you want to stay competitive in Facebook marketing, you have to stay up to date with what changes are being made to the platform.
Join the experts and stay on the cutting edge as they guide you through 7 Facebook ad updates, from what changes are being made to Messenger marketing (as well as ManyChat) to Facebook’s Ad platform and what they’re doing to eliminate low-quality content.
The post Episode 149: 7 Facebook Ad Updates You Need to Know About appeared first on DigitalMarketer.
Do you ever wonder if you’re making mistakes on your Facebook ads that are costing you money?
Join the experts as they critique 6 ads (that are making money on Facebook) and show you what the ads are doing right, what mistakes they’re making, and how you can fix them. Then, Ralph goes beyond the ads and shows you mistakes the website is making once people click through, and how they could be fixed.
If you’ve ever found yourself wondering about your own Facebook ads, this is the episode you need to hear.
If you’re advertising on Facebook but not on Google, you’re missing out on a huge opportunity. (Especially if you run a product-based business.)
After all, if someone sees a product they like, what’s the first thing they’re going to do? (Hint: Google it.)
Join the experts and guest Brett Curry as they dive into the 4 pillars of advertising on Google so you can leverage Google’s advertising platform and reach your potential customers. You’ll learn how to run ads not only on Google’s search engine, but also on their shopping platform, their display network, and the pre-roll video ads on YouTube.
The post Episode 147: The 4 Pillars of Advertising on Google appeared first on DigitalMarketer.
Whether you’re launching an info product, running an ecommerce business, or creating a documentary, today’s episode has a case study that will help you grow your business with Facebook ads.
Join us as we discuss how Molly helped one of her clients successfully launch a Christian documentary and generate 100,000 leads for less than $1/lead, how you can use the “MAGICC” method to convert cold traffic, and how the 3-step “Ecommerce Ad Amplifier” led to a 5.8X return on ad spend.
Each of these Facebook ad case studies is packed with information you can apply today to grow your own business.
The post Episode 146: 3 Case Studies to Grow Your Business with Facebook Ads appeared first on DigitalMarketer.
Do you run an ecommerce company?
If so, chances are that you’re missing something. That thing is a holistic system for guiding people who have never heard of you through the buyer journey to become repeat customers.
If you’re looking for a system that will bring you more customers while eliminating wasted ad spend, you must listen to today’s episode.
The post Episode 145: How to Amplify Your Ecommerce Business Using Facebook Ads appeared first on DigitalMarketer.
No doubt about it, Cambridge Analytica has changed things for Facebook marketers.
There’s a media storm, Mark Zuckerberg is appearing before Congress, and Facebook is reacting and removing some of the data marketers can target users based on.
Join the experts as they break down what this situation means for you and why this is still the best time to be a Facebook marketer.
Plus, listen in as Ralph shares insights from his recent visit to Facebook New York, Facebook’s corporate office in New York City.