Archives for Professional Development

10 Sep

4 Habits to Follow to Become a Successful Leader

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image-11161

Have you ever wondered how CEOs became the leaders they are today? People don’t just become successful due to their education, interviewing skills, or work experience. Along the way, these leaders have learned new habits and developed personal traits that will advance their careers. These four tips are worth adding to your repertoire no matter […]

The post 4 Habits to Follow to Become a Successful Leader appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

07 Sep

3 Productivity Killers and How to Squash Them

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image-11140

Chances are you’re probably not getting as much done at work as you’d like to. Whether it’s your colleague wanting to talk about last night’s sports game, your boss requesting a last-minute status report, or the many phone calls scheduled for the day; all of these things add up and affect your productivity. To be […]

The post 3 Productivity Killers and How to Squash Them appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

06 Aug

Advice to Aspiring Agency Professionals: 5 Personality Traits to Embrace

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image-10836

So you’ve embarked on a career with a marketing agency. Congratulations! You’ve joined a growing world at an exciting time. Opportunities are many and varied. In fact, the Bureau of Labor Statistics predicts a 19% rise in marketing analyst roles by 2024. And the positions themselves are even more exciting. Because every sector is now thinking deeply […]

The post Advice to Aspiring Agency Professionals: 5 Personality Traits to Embrace appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

14 Jun

7 Simple Tips to Become a Successful Leader

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image-10351

“But I’m not a leader!” “I’m not qualified enough to lead.” “I don’t know how!” Every successful leader at one point or another has had these thoughts enter their brain-space. The bad news? We cannot become fearless leaders by allowing these thoughts to pervade our minds every day. In this blog, I’ll cover seven things […]

The post 7 Simple Tips to Become a Successful Leader appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

23 May

2 Phrases That Inspire Fearless Marketers

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image-10149

Between bosses and teams, we’re caught in a conundrum. Bosses tell their teams, “I want to see more creativity! More innovation! Where’re all the great ideas?? Our competition is killing us!” Teams say, “I bring you great ideas five times a day! And all I hear is we don’t have the budget, we’re not that […]

The post 2 Phrases That Inspire Fearless Marketers appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

18 May

3 Tips to Nail Your Next Interview (From a Professional Actor)

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image-10115

My first-ever job interview was at a hole-in-the-wall café. I sat at a dirty table with an intimidating store manager, scrambling to answer questions I had never been asked before: Could I work under pressure? How would I address conflict with a coworker? Somehow, I passed and entered the world of customer service. While working […]

The post 3 Tips to Nail Your Next Interview (From a Professional Actor) appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

07 May

6 Types of Videos That Are Extremely Beneficial for Your Employees

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image-10000

Utilizing videos to train your employees is a powerful strategy to equip your staff with the skills they need to excel. In many companies, employee retention is a challenge. There are many reasons for this, but sometimes it boils down to the employee not feeling engaged or confident in their position. Videos can help your […]

The post 6 Types of Videos That Are Extremely Beneficial for Your Employees appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

16 Apr

3 Questions to Ask Before Launching a New Campaign

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image-9722

With savvy marketers with their finger on the pulse of popular social trends, it’s no surprise companies are trying to find ways to ride the wave of rising social and political activism to move the hearts and minds of their potential buyers. Unfortunately, those efforts don’t always work out as planned—just ask Pepsi or Dodge Ram. Without great care and input […]

The post 3 Questions to Ask Before Launching a New Campaign appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

28 Mar

Diversity Is Not a Band-Aid: A Company Culture Overhaul

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image-9512

Last week, we hosted an incredible panel on women in technology. It was well received and sparked some phenomenal questions and conversations surrounding diversity and in the workplace. (You can watch it here if you’re interested!) After the panel wrapped, I returned to my desk and talked with a coworker about the most significant takeaways […]

The post Diversity Is Not a Band-Aid: A Company Culture Overhaul appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

21 Mar

4 Reasons to Seek and Be a Mentor

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image-9424

It’s been an intense start to the year, hasn’t it? As marketers, we tend to load up the front half of our year with too many events and (sometimes unrealistic) goals. By the end of Q2, we’re exhausted. Our budgets are under scrunity and suddenly, becoming a novelist or going back to school to fulfill […]

The post 4 Reasons to Seek and Be a Mentor appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.