Archives for Content Marketing Research

22 Mar

7 Things Top-Performing Technology Marketers Do With Their Content [New Research]

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Technology marketers have tough jobs. Not only must they master their company’s sometimes complex products and offerings, but they also need to communicate quickly and succinctly. But, there’s good news according to our latest research. Continue reading

The post 7 Things Top-Performing Technology Marketers Do With Their Content [New Research] appeared first on Content Marketing Institute.

07 Dec

Want to Commit to Content Marketing? Prioritize the Right Things [New UK Research]

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The Content Marketing Institute’s latest research provides insight into how commitment translates into action. Though focused on what the most committed UK marketers do differently, the lessons are useful for marketers worldwide.

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The post Want to Commit to Content Marketing? Prioritize the Right Things [New UK Research] appeared first on Content Marketing Institute.

16 Nov

With Maturity Comes Results for Australian Content Marketers [New Research]

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Content marketing success increases with experience – and now we have data to prove it and much more in the Content Marketing Institute’s new research report, Content Marketing in Australia: 2017 Benchmarks, Budgets, and Trends. Continue reading

The post With Maturity Comes Results for Australian Content Marketers [New Research] appeared first on Content Marketing Institute.

11 Nov

How a Newsroom Approach Helps Teams Produce Quality Content on a Deadline

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To create outstanding content that meets your business goals, your content team needs time and staff, while ensuring that the right work gets done at the right time. Here’s how some best-in-class content teams address that challenge. Continue reading

The post How a Newsroom Approach Helps Teams Produce Quality Content on a Deadline appeared first on Content Marketing Institute.

02 Nov

Manufacturing Marketers See Content Marketing Breakthrough [Research]

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image-1939

Last year, manufacturing marketers were stuck when it came to content marketing. What a difference a year makes. Check out our latest research, Manufacturing Content Marketing: 2017 Benchmarks, Budgets, and Trends—North America. Continue reading

The post Manufacturing Marketers See Content Marketing Breakthrough [Research] appeared first on Content Marketing Institute.