Archives for SEO
How should you incorporate the best SEO practices so your content drives users to your site? Follow these five best practices to incorporate today's SEO principles into your content marketing. Continue reading →
The post 5 Modern Content Marketing Best Practices for Getting Found appeared first on Content Marketing Institute.
Don't just sit back and wait for Google to pass judgment on whether your content belongs on the first page of a SERP. Take these SEO actions to boost its value in the eyes of the bots – and your target audience. Continue reading →
Not getting the traffic you expected from your content marketing efforts? Before you go on a content creation frenzy, try these five SEO steps to save your existing content from search obscurity. Continue reading →
The post Avoid Content Obscurity With 5 Traffic-Boosting SEO Steps appeared first on Content Marketing Institute.
Many marketers assume Google’s featured snippets are the territory of SEO masters or million-dollar marketing budgets; that isn’t true. It’s easy to rank for featured snippets with organic content only. You just need to know how. Continue reading →
The post Google’s Featured Snippets: How to Get Your Content to Appear appeared first on Content Marketing Institute.
Google’s algorithm standards have developed into incredibly human friendly, reader-oriented practices. As such, user intent is the key to creating the content that enhances the relevance of your pages and improves your SEO. Continue reading →
Lead-magnet content aims to motivate consumers to take an action, and most often lives on your site. Why not further the attraction? Convert them into assets for third-party sites. It’s a valuable way to strengthen your SEO. Continue reading →
The post 3 Ways to Re-Use Your Content Magnets to Dominate SERPs appeared first on Content Marketing Institute.
SEO image optimization should be second nature for content marketers, but it's easily overlooked. Search traffic loses when haste wins. Follow this 10-point checklist to win the SEO image game. Continue reading →
The post SEO and Website Image Optimization 10-Point Checklist for Marketers appeared first on Content Marketing Institute.
Sure, SEO is important. But there are situations when you don't need to sweat it or can at least scale back the effort. Here are five times when SEO shouldn’t be the highest priority.
The post 5 Reasons SEO Should Take a Back Seat With Website Content appeared first on Content Marketing Institute.
Google and other search engines have grown the impact of earned media. Once a goal of traditional PR, earned media is even more crucial today to gain authority for your content efforts and improve your SEO. Start with these three steps. Continue reading →
Do you want to combine two blogs into one? Did you acquire a strong SEO domain and need to create a new blog? How do you merge or transfer multiple blogs into one? Here’s how to do it and to keep your original content’s SEO power. Continue reading →